September 24, 2025

There’s a new player in iGaming: Introducing VeliPlayand we’re built for performance.

Introducing VeliPlay. In fact, we are an independent content studio focused on high-retention, crash and instant games. Launched in 2025 by veterans from product, data, and design, we’re here to solve a simple but overlooked problem:

How do you build games that players actually come back to?

Our answer?
As a result, our builds deliver shorter sessions, more innovative loops, and fully mobile-first mechanics.


Introducing VeliPlay – What Makes Us Different

However, we don’t publish for volume. We build for value. Every title is tuned with:

  • Low-friction game flow for mobile sessions under 90 seconds
  • Retention systems like badges, ranks, and leaderboard re-entry
  • Modular themes for easy localisation in Asia, LATAM, and Africa
  • Operator-ready features like Autobet, Demo Mode, and Smart Cashout

Our current portfolio features 13 titles, with more on the way. Each was tested for repeat play and session-to-session continuity.


Built on Tech That Scales

In addition, behind the games is VeliTech, our backend architecture that powers:

  • 99.95% uptime and elastic scaling
  • No-code CRM toolkit for player targeting
  • Multi-currency support and region-specific configs
  • Real-time dashboards for live ops and session analytics

Consequently, operators get quick onboarding. Players get smooth gameplay. Everyone wins.


Why We Focus on Crash and Instant Games

Moreover, short-session formats aren’t just a trend – they’re the future of mobile iGaming. Players want games they can play fast, understand quickly, and return to often. We optimise every build for:

  • Crash gambling growth in Asia and Africa
  • Tap-to-win mechanics for LATAM mobile users
  • Lightweight design that loads fast on mid-tier devices

For example, from Holy Moly to XMatch, our titles are built for regional success and cross-platform agility.


Finally, here’s a quick FAQ.

Q: What makes VeliPlay games unique?
A: We focus exclusively on short-session, mobile-first, crash and instant games designed for high engagement and repeat play.

Q: Are your games licensed?
A: VeliPlay games are compatible with MGA licence standards and deployable in both regulated and emerging markets.

Q: How can platforms integrate your titles?
A: We offer fast API integration with full support, demo modes, and region-specific customisation for mobile and desktop.


For Operators: Fast Integration, High Retention

  • API-ready crash & instant games
  • Live dashboards, A/B test tools, and CRM overlays
  • Designed for high GGR, low CAC, and strong day-7 retention

🟣 Explore our full game suite →